Natural Element is a content marketing agency with creativity at its core.

 

Our collective experience has taken us to some of the most prestigious film festivals in the world including Sundance, TIFF, BFI & Frameline. We have been telling stories and crafting unique content for over 10 years.

 

Our distribution strategies allow us to deliver curated works & consulting dedicated to helping you create long-lasting brand awareness and transformative growth. 

 

Please enjoy a selection of some of our work below and on our home page.

the challenge

Raise brand awareness & not-for-profit donations for The Get R.E.A.L. Movement.

 

Increase conversion rates for both their online merchandize sales and on-location "Inclusivity workshop" bookings. ​​

our solution

Natural Element created a nationwide content campaign, #buildingbridges to showcase the impact of the organization and aid in donations.

We used conversion rate optimization techniques to restructure aspects of Get R.E.A.L's online presence to increase follower count and product sales.

Similarly, we elevated original content creation through both still image and video and distributed materials on different digital platforms towards a multi-targeted audience base.

the results

100K Video Views

78% Increase in Sales

23% Increase in Conversions

1.1 Million Impressions

the challenge

our solution

We partnered with Kenzie Brenna to launch a global content campaign that showcase The Self Love Bootcamp and Kenzie's Influential work in the body positive space.

Through targeted digital distribution we architected a marketing strategy to serve dual purpose of brand awareness and achieve sales goals.

the results

5x Return on Adspend

30K+ Engagements

500K Impressions

the challenge

Craft a piece of content to celebrate Cornerstone's 10 year anniversary and increase reach & impact of their weekly in-house Youtube content.

our solution

Natural Element created a short documentary to profile the last 10 years of business development and Cornerstone's unique approach to consulting.

Through a collection of market research, audience testing and localized content creation, we rebranded the CEO's web presence and trained her in-house content team in the art of media buying.

the results

24K Video Views

30K Impressions

Increase online revenues for Blushing Congetti's main product lines and wedding collection.

the challenge

our solution

Natural Element unearthed a variety of powerful marketing tactics to support Blushing Confetti in their E-Commerce growth.

We tested and explored a variety of markets and utilized select content to generate further brand awareness while effectively collecting data, in order to retarget micro-engagement decisions.

the results

3x Conversion Increase

22K in sales

2.6 Million Impressions

the challenge

Expand awareness of Alex McLeod's visual artistry and generate engagement & following.

our solution

We shared with Alex some of the fundamentals for using online platforms and there power in continuing to expand an audience base.

Alex created pieces of visual art specifically for online distribution and we showcased them to art lovers around the world.

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the results

1.4 Million Views

1.1 Million Engagements

3.2 Million Impressions

our solution

We created new pieces of original content to couple with Locals Only's in-house content and strategized sequences for both website clicks and cold outreach.

We distributed on a variety of online media placements and retargeting those with selected offers based on their online behaviours.

the results

12K Video Views

170K Impressions

30K+ Captured Site Traffic

the challenge

Increase Happy Hour revenues for both food and drink. Increase website traffic and restaurants direct online following.